Workshops and seminars

The modern fast moving world of business is evolving to meet the ever changing needs of customers who expect products and services to be delivered first time, on time, every time. In this environment, company staff, at all levels, are increasingly required to interact with customers and other people at all levels.

Therefore, it is vital that every member of staff constantly seek to improve their communications skills. This includes building self confidence, being able to communicate clearly with customers and professional groups and working effectively in teams.

PSDCI provide a full range of workshops and seminars to cover all the human behavioural aspects of these requirements. The ‘golden thread’ runing through every workshop is a focus on the needs of each individual so that they become more effective in using the business skills they already possess through improved personal interaction with colleagues and customers.

Please visit the links and partners page to see a list of companies who have associated with us in the past.

Emotional Assertiveness
(Applied Emotional Intelligence)

Seminar Flyer

Winter 2017 UK

This seminar is open to all who want to add Emotional Assertiveness to their skill set or who are interested in the topic. The seminar is an extension of my work in the 1990’s developing a ‘here’s how to’ approach to emotional intelligence.
The three days will take the following format:
2 Day Applied E.Q. Training based upon a unique model developed from my Masters Degree Thesis. This model has been tried and tested and proven in the field.
Followed by 1 Day group experience, where there will be room for application and experimentation with the material. The group will be created as a safe place to both learn and practice the theory and is also precursor to joining a training to become certified as an Applied Emotional Intelligence trainer.

Fees – £850 plus 20% VAT. The fee includes lunch and refreshments.

The venue will be Esseborne Manor Hotel. If interested, I can negotiate for the hotel to provide Dinner, Bed and Breakfast at preferential rates for delegates.

Trainer: John Parr MSc, CTA (P) Certifying Master Trainer in PCM.
John was a UKCP registered psychotherapist until his retirement from the profession in 2008. He has successfully run his own Management Consultancy since January 1988.

John can be contacted on +44 7768806576 and at

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In this workshop we will:

Define the links between pressure and stress, including physiological and personal responses. We will discover how to recognise the effects of stress in both self and others and develop individual methods of managing stress. Finally we will develop personal strategies for managing our own stress and dealing with the stress of others in all aspects of life.

Stress is not your boss’s fault, it is a sign of life and we respond to it either using it positively or by allowing ourselves to be damaged by it.

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Today, it is vital to create winning teams, to meet changing customer needs and deliver these first time,on time,every time. To be successful, employees must find ways to work more effectively together. Add to this the need for multifunctional teams to be set up and managed to deliver key strategic initiatives, it becomes very clear that individuals must understand the dynamics of teams and how to take their place in them.

This workshop is designed to help both experienced and new staff to get to grips with the concepts of team working and develop a personal style which makes each person an effective member of the team and able to support and motivate others.

Effective communication techniques for business

Take your business to the next level. Fine tuning the way you communicate and manage your teams for optimum performance.
Use our unique business system, the Process Communication Model (PCM)® and you will discover new tools to:

  • Develop an understanding of how you and others communicate
  • Accurately predict the behaviours of customers and staff
  • Achieve your business goals
  • Establish and maintain effective business relationships
  • Build synergistic teams
  • Create an edge through well motivated people
  • Reduce stress

Process Communication Model ® seminars can be tailored for use in any number of commercial areas including: management, negotiations, sales or training, team building, leadership and coaching.

Seminars can be organised in a variety of modular styles to fit your needs.

For more information on this workshop please call +44 7768806576 or email

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Minerva, the Roman goddess of wisdom, is said to have sprung full-blown from the forehead of Zeus. Similarly, an organisation’s culture begins life in the head of its founder – springing from the founder’s ideas about truth, reality and the way the world works.

This workshop will address the theory and understanding of unconscious individual and group processes that may occur in organisational settings and may impair organisational effectiveness. In Transactional Analysis, Berne showed us that during childhood individuals construct life plans, called the life script. These scripts can deeply affect the way we function in relationships and at work, indeed in all areas of our life and endeavours. Life scripts are unconscious and are constructed under the influence of our parents and caretakers. Because organisations were once the creation of the ‘founding fathers’ it can be demonstrated that they carry components of the life plans of the founders, much in the same way that individuals adapt themselves to the script messages of their parents. These unconscious messages can then be passed down from Chief Executive to Chief Executive and become enshrouded in the organisational culture. Organisational cultures may contain very helpful messages and values, however, they can also contain outdated information, still being used that because of their unconscious nature may now limit organisational effectiveness. In this workshop we will discover the mechanisms for making scripts decisions, the nature of script messages and methods for examining organisational script and making new decisions that may free our organisation to grow and adapt to the current environment. We will also discover the four organisational cultures developed by Handy and discussed in his book, The Gods of Management. We will also take time to diagnose examples of organisational scripts and cultures.

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In this workshop we will take time to confront some of our hidden fears, fear of the unknown gods. We will make our own map of the world and name some of the unexplored areas, where in ancient maps would be written, “There be dragons”.

We will discover the self defeating and pattern confirming nature of fear of the unknown. We will also see how dealing with hidden fear can release energy by tapping into our personal resources to encourage creativity and safe risk taking.

Fear of the future is a block to re-engineering, managing under pressure, for example in times of recession and any organisational change, growth and development. By rising above our unconscious fears we can take quantum leaps in turning problems into opportunities

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A Transformational Coaching Workshop

In the field of human behaviour many consultants have knowledge of the models and skills as presenters, but how many incorporate the knowledge in the way they live their lives? I believe that to be a convincing trainer, coach or consultant, it is essential to teach by example. Professionals who apply their material to themselves don’t only delivers information, but inspires their clients to transform their behaviour by applying what they have learned, and therefore transform their own behaviour and impact the culture of the companies they work for.
PCM requires certified professionals to refrain from second degree mask behaviour’s, we are asked to live most of the time in the Existential Position of I’m worthwhile and you are worthwhile. To seek win win outcomes with others and to respect self and others is the essence of this. Similarly, in the Emotional Empowerment model, we invite our trainers to communicate by expressing authentic emotions and to refrain from using cover-up emotions that lead to disruption in relationships. We ask the trainers to interact with others maintaining their relationships by taking responsibility for respecting both self and others. This is to avoid losing the sense of equality even at times of distress and conflict.

Sadly, in daily life we see many examples of people entering conflict by showing signs of distress, or in PCM terms, by leaving the condominium and putting on masks of distress. We know from bitter experience that distress in relationships is cumulative, we each feed negatively off the others distress signals. Sometimes we are aware of how we do this, though sadly we frequently believe ourselves to be maintaining the win/win position when we have sipped on our mask outside of our awareness.

This workshop is aimed at those professionals who are committed to raising awareness of their own distress signals and have the courage to take the risk to make behavioural changes that will encourage growth of their professional persona and promote the development of increased win/win behaviours in daily life with friends, colleagues and loved ones, even when ‘under fire’. (By under fire I refer to when the other has already put on their mask.)

During the seminar, we will explore topics such as psychological issues; Life Scripts and the role of games, cover up emotions and stamp collecting negative feelings in the maintenance of script; recognition of authentic emotion vs cover up emotion.

We will create a safe environment where participants can explore their own mask behaviour, get to understand how they developed these defence mechanisms, how to forgive themselves and be human and how to use their awareness to start putting a new show on the road.
This will not be a therapy group and no one will be pressurised to dig into their past. Each participant will remain responsible for managing themselves and the amount of information they want to share and your no will be considered to mean no. You will not be manipulated to go past the boundaries you set. Attendance is for the whole three days to maintain the integrity of the group.

A condition for attending the seminar will be an agreement that if you uncover something that cannot be managed through coaching and behavioural interventions, you will seek therapeutic input in your home area to enable you to deal with the issue.

There will also be an explicit contract of confidentiality and if you are not willing to make the above agreements, this workshop is not for you.

Venue:        Esseborne Manor Hotel North Hampshire UK
Fees :         Residential         £1,250 plus VAT

       Non-Residential     £950 plus VATDates:        to be agreed

Facilitator: John Parr MSc (Psychotherapy), Emotional Empowerment Certifying Master Trainer, PCM Certifying Master Trainer.
John was in the past a Transactional Analyst Psychotherapist and taught and supervised trainees in TA. He retired as an active therapist and from training therapists in 2007 and is no longer registered with the United Kingdom Council for Psychotherapy. However, he continues to act as a human behaviour consultant to industry, is an active coach and trains and certify trainers and vouches in PCM and in EE.
John can be reached at or on +44 7768806576

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In a multinational organisation, we frequently find ourselves working across many cultural boundaries. These include being a member of a multicultural team, following, leading & having peer relationships with colleagues and customers from different cultural backgrounds with divergent cultural belief systems and expectations.

The nature of our ‘cultural frame of reference’ is that many of our behaviours that seem ‘normal’ to us are limiting in the context of the global environment. We also have many different roles and relationships within the workplace and each working relationship requires a clear understanding of the boundary issues within relationship, even where multiculturalism is not an issue. To work comfortably and effectively within our role we must be aware of the expectations, limitations and ethical requirements of our roles. Because we may have different role understanding and expectations, that flow naturally from our cultural belief systems, we may sometimes behave in ways that whilst appear consistent to us, seem peculiar, unacceptable and even rude to others.

In this workshop we will examine cultural heritage, corporate value systems and personal beliefs and cultural prejudice that may impact our management efficiency and our professional ethics. By definition we do not see our own blind spots, we will create a safe environment to explore, become more flexible and to widen our cultural frame of reference.

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  • Module One: Managing Relationships
  • Module Two: Productive Communications Skills
  • Module Three: The Future: Company / Employee and matching needs.

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We are currently in a global recession of a nature not seen since the nineteen-thirties. For industry, this means constant change to meet the ever increasing demand for higher productivity with lower overheads. For shareholders, this can be counted in terms of lower returns on investment, for Boards of Directors it is a case of satisfying the shareholders whilst motivating their employees, for employees it is a time of uncertainty, change, insecurity and stress from additional pressure. All three forms of stakeholder have to be satisfied; without shareholders there is no capital for development in new technology, without good Executive Officers there is impoverished management and without highly motivated staff there is poor performance, lack of competitiveness and low Return on Investment. All three major stakeholders depend upon each other. It has long been known and supported by research, that functional and effective teams are more efficient than individuals. In this workshop we will look at several aspects of the above tri-part relationship dilemma. How shareholders, managers and staff are all actually a part of a larger team and must each consider the needs of the other. Trust is an essential aspect of achieving a functional company, each section of the system must have trust in the other.

Objectives: We will focus on the following topics

  • Group and Team Dynamics (Small team large team whole team)
  • Motivation (self and others)
  • Trust in the company and goodwill
  • Roles, relationships and Effectiveness
  • Trust in self

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Managing people is a complex task and calls for a multiplicity of skills.

This workshop looks at what are often termed as the ‘soft skills’, i.e. interpersonal relationship skills. Effective managers are effective with people.

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In today’s commercial environment many of us are called upon to make presentations. An effective presentation is not only about how much information is effectively communicated to the audience, nor about how well structured or accurate the information is. Rather an effective presentation is about how well the ‘story’ is told. A good presenter is as more like a performing artist than a technician. Naturally knowing your subject is vital, however, this is not enough. We must also know how to present the information to grab audience attention, keep it and leave the audience stimulated and interested. Therefore, Presentation Skills involve creating an atmosphere where the audience feel comfortable and where their needs are accounted for. In this way we gain influence and the presentation becomes a co-creation between the presenter and the participant. This workshop is designed to enhance the process of establishing effective communication in the setting of a presentation.

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Conflict can be both a creative and destructive force. Properly managed conflict can facilitate productivity and effectiveness, whilst poorly managed conflict can become a major drain on our resources, both personal and corporate. In this workshop the nature of conflict will be explored and tools for conflict resolution will be developed.

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PSDCI will design any workshop on human behaviour to suit your company’s individual needs.

We take pride in delivering ‘tailor made’ solutions. Simply call or email us and we will be happy to discus your needs.

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